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GPX INTELLIGENCE

Elevating the GPX digital experience

Challenge: Position a complex AI and logistics tracking intelligence platform for enterprise customers and establish an elevated brand presence and credibility in a competitive market.
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Approach: We developed an updated brand strategy, UX/UI design, and website design presence that makes sophisticated technology accessible and compelling for target audiences.
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Result: A professional brand and website that supports enterprise sales, increases in-bound conversion, and presented with a clear differentiation in crowded market.

Our Work: Brand Strategy | UX Research | Positioning & Messaging | Website Design

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Brand Strategy &
UX Research

Through research and strategy, we clarified GPX’s positioning and removed friction—delivering a more intuitive web experience built around what core users need most.

Messaging &
UX Design

We sharpened GPX’s messaging and UX around real business value, making it easier for visitors to find what matters and quickly grasp the platform’s impact.

Website Design

We redesigned key pages to elevate the brand, simplify the UX, and drive conversion—using sharper messaging, modern layouts, and hero videos to make GPX’s hardware-software platform clear and compelling.