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TILE/LIFE360

Unified DESIGN Across the Journey

With Tile and Life360, the mission was simple: bring their new unified brand to life in a way that families would connect with. We created retail displays and digital experiences that made the value of the brand clear and engaging at every touchpoint. From shelf to screen, we built a seamless experience that shows how Tile hardware and Life360 software work together—while reinforcing their spot as a go-to name in smart location tech.

BRAND STRATEGY
CREATIVE DIRECTION
VISUAL DESIGN
RETAIL DISPLAY DESIGN
AMAZON/WEB DESIGN

VISUAL DESIGN

As part of the launch of the newly unified Tile and Life360 brands, we helped refresh their digital and physical retail presence focused on aligning the merged brand identity, improving visual storytelling, and optimizing campaigns. The result is cohesive experiences across the customer journey designed to support the new brand direction and drive engagement.

RETAIL DISPLAYS

To support the launch of the unified Tile and Life360 brand at retail, we designed thoughtful in-store configurations and eye-catching displays that aligned their visual identity and clearly communicated product benefits. Our goal was to create a brand presence that stood out on shelves and reinforced the value of there connected ecosystem of Tile devices and Life360 app.