Challenge: Evolve Stemilt’s brand and website design to resonate with modern consumers while honoring its heritage as a family-owned grower. The challenge was to bring greater clarity and freshness to the brand’s visual expression without losing the trust, authenticity, and credibility built over generations.
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Approach: Nebulous partnered with Stemilt to refine brand strategy and creative direction around quality, care, and origin. The work updated the visual language to feel more contemporary while staying rooted in the story of growers and land, helping strengthen the connection between the product, the people behind it, and the values that set the brand apart.

Contributors:
‍David Sperry — Brand Strategy, Creative Direction
Anthony Wiktor — Visual Design
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Result:
- Clarified and modernized Stemilt’s brand expression for contemporary audiences
- Strengthened emotional connection between consumers and grower story
- Delivered a refined visual system that balanced heritage with a modern appeal