Helping Children Succeed.
Our Challenge
We were tasked with evolving the brand strategy, naming, visual identity, website design and creative direction for the brand. Our goal was to build upon Opya’s past success by creating an approachable and fun brand that would resonate with both parents and children, making their journey towards success more enjoyable and seamless. Additionally, we provided creative direction for the video and photography executions, ensuring that the brand’s messaging and visuals were cohesive and impactful.